Search Engine Optimisation
Is Your Website Lost in Cyberspace?
Okay, so you have a website, and it looks great, but if you’re not visible on the search engines, you might as well be closed for business. You may have a great product or service, but chances are there are hundreds if not thousands of other companies in exactly the same industry.
Search Engine Optimisation (SEO) is the active practice of improving a website internally and externally to increase visibility in the search engines. This allows your site to be easily found on the internet by potential customers, whilst also giving you an authoritative edge on competitors.
Whenever a word or phrase is entered into a search engine like Google, Bing or Yahoo, the searcher is presented with a list of results based on their query. Users will normally only visit the websites that are at the top of the natural results list, seldom looking at more than the first two pages. If your site isn't up there, they probably won't be interested in looking any further and you've lost business to a competitor.
This is why it's imperative to optimise your website, and the content surrounding it. Without online reputation solutions from Zebra Internet Services , your site - no matter how beautiful - could sit alone in cyberspace forever. Our team of optimisation experts will point you and your site in the right direction improving the way in which the search engines list your website and increasing the number of visitors that could turn into sales.